Chinese cuisine restaurant TV ad

Order for a 15 second TV spot. The question "what to show" was not even worth it. Chinese restaurants are always great and very unique dishes (take at least the famous Peking duck), a special culture of consumption and tea ceremonies - all this is very popular in the Far East. And initially it was decided to focus on the kitchen. However, having arrived at the shooting, the plan had to be changed - for technical reasons, only the interior of the restaurant was removed. It was possible to emphasize the special flavor of the Celestial Empire with the help of artistic means - headbands, music, the manner of speech of the announcer, text, transitions on editing.

In the end, the advertisement was successful: the owners of the restaurant received new customers, and we received grateful feedback on our work. Although, I must admit, we were worried that we could not make the shooting according to plan and include Chinese dishes in the video. But a little later, we included their lunch menu and, it is worth noting, we are very pleased with the work of the chef.

The shooting took about 2 hours, the production of the video took 3 days. Then - the negotiation. Equipment: Blackmagic Pocket Cinema Camera 4K. Stabilizer - ronin S Light - Godox SL150ii Slider Follow focus - tilts nucleus nano