JGC Evegreen’s New Day brand ad. The client wanted a video to advertise fresh vegetables from their greenhouses that are available to Siberia even in the middle of winter.
And so, we go straight to a Siberian greenhouse in the middle of winter. It's -20°C outside, and tomato clusters, blossoming cucumbers, and buzzing bumblebees inside. Worth shooting a full-length popular science film but time is limited. And we also need to show happy shoppers in retail stores who choose these vegetables.
Our "short film" is now on all television channels in the city. We hope that the audience enjoys the aftertaste as much as our film crew.